Licenses

Personal

  • Use the asset for non-commercial, personal projects only
  • Can be used on one personal social media account for non-commercial purposes
  • Can use the designs as-is on your social media account.
  • Cannot be used for any products or services that you sell
  • Cannot be used for business social media accounts, advertisements, apps, or games
  • Cannot resell the templates or individual graphics as editable files (e.g., Canva templates, PSD's)

Commercial

  • Use the asset to create up to 5,000 end products that you sell (e.g., ebooks, printables)
  • Can be used on one business social media account that you manage
  • Can use the designs as-is on your social media account.
  • Can be used for unlimited physical advertisements in local markets
  • Can be used for digital paid advertisements with unlimited impressions
  • Can be used for broadcast and streaming up to 500,000 lifetime viewers
  • Cannot be used for apps or games
  • Cannot resell the templates or individual graphics as editable files (e.g., Canva templates, PSD's). Your end product must be a flattened file like JPG, PNG, GIF, or PDF. You cannot sell an editable file such as a Photoshop or Canva template where the graphics can be extracted.
  • Your end product that you intend to sell (e.g., ebooks, printables) must be significantly different from the original template (see below)

Significantly Different Requirement (Commercial License):

The end product that you intend to sell (e.g., ebooks, printables) must be a unique creation that incorporates your own content, ideas, and design elements. The template should be a starting point, but the final product should reflect your time, effort, and skill in making it your own. The primary value of your end product should come from your original contributions, not solely from the template itself.


Time: You should spend time adding, removing, or rearranging elements, and customizing the template to fit your needs.

Effort: Your final product should reflect a reasonable amount of effort put into making it your own. This could include writing original content, combining the template with other graphics, or making significant design changes.

Skill: The process of turning the template into your final product should require some level of skill or knowledge in your field. This could be writing, design, marketing, or other relevant skills.


If you would like to use the asset as-is in a product you want to sell, you would need to purchase an Extended Commercial License.

Extended Commercial

  • Use the asset to create up to 250,000 end products that you sell
  • Can use the asset as-is in your end products (e.g., ebooks, printables)
  • Can be used on unlimited business social media accounts that you manage
  • Can use the designs as-is on your social media accounts
  • Can be used for unlimited physical advertisements in local, national, and global markets
  • Can be used for digital paid advertisements with unlimited impressions
  • Can be used for broadcast and streaming with unlimited lifetime viewers
  • Can be used for one app or game downloaded or sold up to 250,000 times
  • Cannot resell the templates or individual graphic elements as editable files (e.g., Canva templates, PSD's). Your end product must be a flattened file like JPG, PNG, GIF, or PDF. You cannot sell an editable file such as a Photoshop or Canva template where the graphics can be extracted.
  • Your use of the templates must not be directly competitive with the original item

Definitions

What is an End Product?


An End Product is a product you intend to sell that is created from the templates you purchased from Willoe Studio (e.g., ebooks, workbooks, digital prints, physical books).


What is an Asset?


An Asset is a product you purchased from Willoe Studio, such as a social media template or an ebook template.


Personal and commercial use, what’s the difference?


Commercial Use is any use:

  • that involves an exchange of money
  • that promotes a business, product, or service
  • where the Licensee's intended use of the Licensed Asset is financial gain, directly or indirectly

If one or more of the above is true, the use is "Commercial." Personal use is a use that is only for personal, non-commercial purposes, such as for personal projects, hobbies, or educational purposes.

General

Do's

  • Non-commercial, personal use is allowed under all three license types.
  • Commercial purposes allowed only under the “Commercial” and “Extended Commercial” licenses

Don'ts

  • Resell or sub-license the Licensed Asset ‘as is’
  • Resell any modification of the asset
  • Share the licensed Asset in any way that will allow others to download, extract, or redistribute it
  • Use the Licensed Asset in fraudulent, pornographic, immoral, infringing, illegal, harassing, offensive, or defamatory material
  • Claim false ownership / authorship of the Licensed Asset
  • Resale or Sub-Licensing of the Licensed Asset or any modification of  it in a way that is directly competitive with the original Licensed Asset is strictly prohibited (e.g., as a stock asset or template).
  • You are not permitted to create digital templates for sale (eg: Canva templates) from these assets.
  • Do not resell these assets or any modifications of these assets as digital templates on Etsy.

If you wish to use the product for any other case not covered by the licenses, please contact: contact@willoestudio.com